In order to complete a content SEO project with any degree of success there are resources and stages that you should plan for. The SEO colour wheel theory is a useful tool to identify your site priorities and content strategy.
Utilise the SEO Colour Wheel Theory to fine-tune your content strategy and SEO formula.
Understand the different types of SEO in more detail and the different packs of SEO available to you freelance.
Top Tips for setting up and configuring your GA4 Dashboard, how to customise reports and summary cards and much more!
Rather than just provide an automated crawl report on the errors and warnings of SEO issues that exist I can manage the technical SEO process. From investigating the causes of the errors to implementing the fixes onsite or tasking up to your tech team, the process is thorough and provides you with total control on budget/time spent.
Freelance support to your Google Ads Account provides you with professional marketing expertise to keep budgets tight and maximise results according to your strategy.
SEO adds tech to an already tricky mix of identity, research, insight, creativity, trends, timing and memorability, the essentials of Marketing.
Many people ask the importance of SEO and many more will follow the stats in isolation, the fact is that Google is becoming increasingly interested in the quality of content and its recent updates have very much focused on the language and intent of the content, this is a good move in my opinion.
What it means is you ideally need to have someone monitoring and interrogating the market and performance data relating to your site and sector and ideally, a small team of content writers – people that are true wordsmiths and, and I cannot emphasise this enough, people that are true experts in your field. The SEO work is science and the ability of those with creative flair will ensure this science is mixed with quality content with skill, whilst the optimisations that exist in regards to maximising on page SEO, backlinks and technical SEO.
The cost of an audit will depend on your site – the size and also stability and amount of SEO work completed to date – if you are just starting to get to grips with optimisation – we will keep it relevant to a 6-12month period of achievable recommendations for your proposed budget. You can expect to pay anything between £400 and £1500 for a SME.
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